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Douglas J. Peckenpaugh writes that we are standing at ground zero of the cannabis food and beverage industry. These are heady days, full of dreams and enterprising paths forward. It’s time to stake your claim.
Matt Lancor is on a mission to disrupt and elevate the sports beverage game. Most recently, he has entered the hemp-derived cannabidiol (CBD) sports post-workout market with his Kombuchade Recovery drink.
The overall cannabis market across legalized U.S. state markets is valued at $25 billion, with 40% sales growth for 2021. Cannabis-infused foods and beverages have also seen strong growth.
As we emerge from the lessons of the past few years, I'm yearning for the type of unsurpassed business intelligence offered by in-person discussions—and ideation. To that end, I'm greatly looking forward to our third annual—and first in-person!—Cannabis Products Exchange (CPX), CPX22.
The cannabinoid-infused food and beverage industry breaks ground in new legal cannabis markets on a monthly basis. States expand or introduce legislation for the first time, opening the door to a new industry.
Protecting Your Investment: Developers and processors of cannabinoid-infused foods and beverages have options to increase stability and shelf life of these high-value products.
CBD offers a range of potential health benefits, and is poised to invigorate enhanced water sales across the country as CBD builds a name for itself in the health-and-wellness product arena.
Products like THC-infused cookies and similar baked goods have great potential as an alternative consumption form for those that do not want to consume smokables, as well as those looking for a combination of discretion and flavor enjoyment.
As numbers show that U.S. consumers are ready for cannabis, and initial FDA-requested testing regarding cannabidiol safety isn't raising any red flags, CBD product developers should be ready to compete in this growing market.