Martha Stewart CBD unveils need-based gummies

Three offerings are designed to address sleep, stress, pain relief.

Martha Stewart CBD has unveiled a line of need-based CBD gummies developed in response to consumer demand for targeted solutions that address sleep, stress and pain relief.

Each product is formulated with higher levels of CBD and powerful co-active ingredients selected for their known efficacy.

"I'm often asked how I maintain my energy with such a busy schedule, and for me, it's essential to start each day well-rested, unbothered and pain-free," Stewart said. "I discovered CBD several years ago as a simple, effective and natural solution to help address the discomforts of everyday life. Having benefited greatly from it myself, I set out to create a delicious and premium line of gummies that taste as good as they make you feel."

In partnership with Marquee Brands and Canopy Growth Corporation, Stewart’s solution-oriented formulations combine her signature elevated flavor profiles with Canopy Growth's unique consumer insights. The result is three new offerings:

Sleep CBD Gummies: A berry medley with notes of Montmorency cherry, elderberry and boysenberry, each piece has 25 mg CBD and 3 mg melatonin.
Chill CBD Gummies: A citrus-forward concoction of tangerine, yuzu and pomelo, each gummy has 25 mg CBD and 50 mg L-Theanine.
Extra Strength CBD Gummies: An orchard-inspired blend of pluot, apricot and California red peaches, each gummy has 30 mg CBD.

The gummies are available in 60-ct. jars at a suggested retail price of $59.99.

"As consumers focus on finding the ways to feel their best, CBD use continues to grow, fueled by categories like gummies that have become an integral part of wellness routines," said Tara Rozalowsky, chief growth officer and president, international, Canopy Growth. "Martha Stewart is a trusted household name because people of all ages turn to her for candid advice and simple, sensible solutions to everyday problems. The new Martha Stewart CBD needs-based gummies deliver just that – accessible, reliable relief when and where you need it most."

Alyse Thompson-Richards has held many positions with BNP Media, first serving as an intern at Candy Industry Magazine in summer 2012. She joined Candy Industry's staff full time as associate editor in August 2016 after a few years at newspapers in West-Central Illinois, becoming managing editor in March 2019. Alyse has also served on Cannabis Products Insider since March 2019. She has bachelor’s degrees in journalism and Spanish from Western Illinois University.