LEVIA is launching Pineapple Express, its first terpene-infused beverage, in time to celebrate 4/20.

The limited-edition flavor was selected by LEVIA’s customers as part of an official fan voting campaign held on LEVIA’s Instagram earlier this year. The addition of terpenes brings out the flavors of this iconic strain, with familiar earthy notes of pine and cedar, alongside signature notes of pineapple and bright citrus.  

“Whether you’re a seasoned flower connoisseur or entry-level cannabis consumer, you’ve likely heard of the famous Pineapple Express strain,” said Kristin Rogers, co-founder of LEVIA. “Our LEVIA customers overwhelmingly voted to have Pineapple Express as our 4/20 limited-edition flavor, so we used this as an opportunity to introduce our first-ever terpene-infused seltzer that offers customers the same fast-acting, cannabis-infused beverage they’ve come to love, but with a dialed-in flavor and aroma profile that honors the Pineapple Express strain.”

The limited-edition drop also features artwork from Massachusetts-based illustrator Dean McKeever, also known as Keever, whose work is recognized for recent label designs including LEVIA’s Pomegranate Punch, Blueberry Cobbler and Strawberry Creamsicle varieties. The Pineapple Express design evokes a warm, tropical aesthetic with a color palette featuring lush tones of orange, red, yellow, pink and green.

LEVIA’S products, which include cannabis-infused seltzers and water-soluble tinctures, offer flexible dosing and rapid onset of effects, which typically begin within 15-20 minutes. LEVIA’s products are made in Georgetown, Massachusetts and are crafted with locally sourced flower and all-natural ingredients. Each 12-oz. can of seltzer contains 5 mg THC, zero calories and zero sugar. 

LEVIA’s Pineapple Express flavor will be available beginning the week of April 3 in more than 150 licensed dispensaries throughout Massachusetts at a suggested retail price of $7.