Ceria Brewing Company has launched a new look for its alcohol-free (AF) and THC/CBD-infused craft beers.

After creating Blue Moon and retiring from MillerCoors with 32 years of brewing experience, Keith Villa, alongside his wife, Jodi Villa, launched Ceria Brewing Company in 2018, dedicated to brewing the finest alcohol-free beers without compromising on taste. 

Utilizing an innovative and unique brewing method that produces full-bodied craft beers and results in a 0.00% ABV – Ceria reimagines the alcohol-free and THC infused beverage categories, wherein most non-alcoholic beverages have a trace amount of alcohol, typically 0.5% or less. 

Ceria has unveiled a new brand identity that pays homage to Ceres, the ancient Roman goddess of the harvest. The new packaging reveals earthy purple, blue and green tones that are classically inspired, yet have a modern and abstract feel for a universal appeal.

“We are incredibly excited to take Ceria to the next level with our new refreshed look that serves the modern imbiber with beer and THC options that don’t compromise on authentic beer flavor or enjoyment,” Keith Villa said. “Say ‘hello’ to complex flavor notes, and ‘goodbye’ to hangxiety.”

Ceria is reinventing the craft category with their Grainwave (Belgian-style White ale) and Indiewave (IPA) craft beers, available in both alcohol-free only and alcohol-free plus THC/CBD-infused collections.  

  • Grainwave AF Belgian White - (0.00% ABV with or without 5 mg THC) A refreshing, medium-bodied and unfiltered Belgian-style White ale, brewed with blood orange peel and coriander for bright flavors. Grainwave contains the terpenes limonene and linalool, which are known to inhibit inflammation and reduce anxiety, promoting a chill mindset.
  • Indiewave IPA (AF) - (0.00% ABV with or without 10 mg THC + 10 mg CBD) A flavorful IPA that perfectly balances Cascade, Citra, and Amarillo hops with light caramel malts for a smooth citrusy character. The major terpenes in Indiewave are myrcene and humulene, which have been shown to inhibit inflammation and aid in relaxation. 

“After spending years studying beer and THC, I was passionate about creating a delicious, satisfying beer without the alcohol and a way to enjoy the pleasurable sensations of THC,” Keith Villa said. “Ceria is just that and specially crafted for the modern imbiber who wants to feel relaxed in social situations without the effects of alcohol.”

The Ceria AF collections sell for a suggested retail price of $9.99 per 6-pack, and the THC collections sell for a suggested retail price starting at $8 per individual sale. Ceria AF is available nationwide at Total Wine & More stores and select H-E-B, Target, and Buffalo Wild Wing locations. Ceria THC is available in recreational dispensaries in Colorado and California.

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