Cannabis Global, Inc. has launched hemp-based alcohol-substitute cocktail mixers under its Hemp You Can Feel brand.

Hemp You Can Feel mixers are now available for online consumer purchase as well as bulk purchase for wholesale distribution. Cocktails based on the mixers provide an experience on par with light alcohol consumption but without any of the harmful side effects of alcohol.

"Because of the ultra-low levels of hemp extracts utilized, we feel we set a new standard for product-safety and satisfaction in the hemp food and beverage category with this product," said Arman Tabatabaei, CEO of Cannabis Global. "While our Hemp You Can Feel beverages likely have the lowest hemp extract levels in the industry, we believe we provide a vastly superior positive effect upon use. We invite all consumers and alcohol industry participants to try what we see as the first viable alternative to alcoholic beverages.”

The cocktail mixer product line currently features three simple-to-use mixers: Margarita Jalapeño, Skinny Classic Cosmopolitan and Hibiscus Mint Lemon mixer. The preparation of a Hemp You Can Feel cocktail is simple: add 1-2 oz. along with ice and sparkling water — and of course, no alcohol. Cannabis Global is planning to release additional flavors soon.

Because of the natural water solubility of the preparations, only a minuscule amount of hemp extract is present in the cocktail mixers. Laboratory analysis and results by High Performance Liquid Chromatography (HPLC) indicate the presence of hemp extracts in the non-detectable category.

"The infusion technology behind our new Hemp You Can Feel alcohol-free cocktail mixers is highly advanced, yet ultra-simple," Tabatabaei said. "It's based on honeybees, powered by Bee-Fuse technology and our provisional patent on an all-natural, room temperature powderization technology. Nature has provided bees with unique enzymes that can naturally break down oil-based hemp extracts into a water-soluble compound, which we rely upon to create our cocktail mixers. There has never been anything like this product on the marketplace. Only nature could provide such a simple and elegant solution. Yet, it is highly effective, allowing us to produce the first hemp-based product that holds its own against alcohol-based beverages."

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