DeltaBev, Blaze Life Holdings’ (BLH) cannabis beverage manufacturing facility, commenced operations last month. 

Located in Los Angeles' San Fernando Valley, the 45,000-sq.-ft. facility offers processing and packaging capabilities across canning, bottling and "mini" production lines.

DeltaBev is focused on upholding rigorous manufacturing quality standards for beverages, aligning itself as a viable supplier in the consumer-packaged goods (CPG) industry. DeltaBev prioritizes THC potency preservation at all stages with reverse osmosis water filtration, water de-aeration, advanced mixing technologies, inline emulsion injection, CO2 purging and counter pressure filling. 

DeltaBev extends standard procurement services to all customers. By leveraging its purchasing power to enhance customer margins, DeltaBev aims to foster more competitive retail pricing, ultimately making the cannabis beverage category more accessible to consumers.

As part of the vertically integrated Blaze Life Holdings, the facility's production capabilities extend to distribution with co-located SuLo Distro, a full-service cannabis distributor covering California.

BLH continues to optimize its vertical integration structure to drive efficiencies in developing, producing and distributing cannabis beverages. 

"By streamlining our operations and eliminating unnecessary complexity, we are enabling downstream profitability and accelerating time to market, delivering fresher products to consumers faster," said BLH CEO Shreyas Balakrishnan.

BLH said its commitment to supply chain optimization is why Mary Jones soda chose the company to co-manufacture and distribute its beverages. 

"We are excited about our next phase of growth in California and partnering with both DeltaBev and SuLo Distro,” said Mary Jones CEO David Knight. “The Canoga Park facility accelerates our innovation into more beverage options as well as gummies and shots. The SuLo distribution capabilities will also ramp our go-to-market strategy as we expand our footprint into more California dispensaries.”

Seattle-based Jones Soda was one of the first mainstream CPG brands to enter California's recreational cannabis market through its subsidiary, Mary Jones. Since its launch in 2022, Mary Jones has seen sales growth of over 500% and has become the fifth-largest cannabis beverage brand in California.

In addition to Mary Jones, DeltaBev customers include CANN, Sip Elixirs, CQ, Nevis Brands, Tinley's, Bodega Coolers and Cheeche'lada, a cannabis-infused michelada released in partnership with cannabis legend Cheech Marin.

The company's strategic investment in the supply chain uniquely positions it for distribution to other states. Alongside continued momentum for further regulatory changes and the DEA's anticipated rescheduling of cannabis, interstate cannabis commerce is becoming more of an imminent reality.

"The cannabis beverage category is far from its tipping point, and we understand the power of full-scale efficiencies within the beverage distribution supply chain,” Balakrishnan said. “While we cannot speculate exactly when regulations will be lifted, we are prepared for when they are.”