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Cannabis and confectionery products such as gummies, chocolate, and hard candies have long been linked, and their union has only intensified since U.S. states began legalizing recreational cannabis use in 2014.
Confectionery applications in particular are favored for delivering cannabinoids thanks to consumer familiarity, convenience, and consistency, says Kristi Knoblich Palmer, co-founder of Kiva Confections, Oakland, CA. “Edibles are not only delicious, they are consistent, reliable, and easily dosed,” she says. “Strict regulations empower users to trust edibles and feel confident about their experience.”