Irwin Naturals Inc. is venturing into the California cannabis market with a line of THC products.

Available through a licensing and supply agreement with The Hive Laboratory, LLC, the soon-to-launch Irwin Naturals cannabis suite will feature tinctures enriched with cannabinoids and hempseed oil, along with capsules fortified with hemp seed oil and medium-chain triglyceride (MCT) oil. 

The line of tinctures will include Irwin Naturals’ Power to Sleep, Get Lit and Balance formulas. The capsules will be available in Get Lit (THC heavy), Stress Defy + THC & CBD, Balance (1:1 CBD/THC), and Power To Sleep + THC & CBN.

"We're not just launching products — we're launching a revolution in wellness," said Klee Irwin, founder of Irwin Naturals Cannabis. "Our new tinctures and the upcoming capsules represent our commitment to enhancing personal health through the power of nature, with a focus on quality, variety and innovation. We can't wait to share the impact of these offerings with the dynamic and discerning California market."

Founded in 1994, Irwin Naturals is now seeking to use its brand equity in emerging markets such as cannabis. Irwin Naturals first entered into the cannabis industry in 2018 when it began infusing hemp-based CBD into its herbal supplements available in the United States. 

This year, Irwin Naturals began expanding its brand to products with THC, with the goal of making its products available in all 38 states where cannabis is currently legal. Irwin Naturals Cannabis has gone state by state, reaching licensing agreements with cannabis manufacturers. It has already announced agreements in nine U.S. states and Canada.