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Launched in 2019, the Clio Cannabis Awards recognize creative work in the cannabis industry, build a greater understanding of the category, and highlight contributions from talent and agencies.
The program will be led by a team of experts in both the traditional beverage and cannabis industries, offering a strategic approach designed to drive product awareness, increase category education, and drive sales.
Sales and marketing agency Petalfast has partnered with Freshly Baked, a social equity cannabis microbusiness in Massachusetts, marking Petalfast’s first brand partnership in the state.
Cann has collaborated with online cannabis marketplace Jane and director, writer, actor and author Lake Bell on its 2022 holiday campaign, which reveals there's a way to get in the holiday spirit without breaking out alcoholic spirits.
In addition to winning Brand of the Year, Cann took home 14 additional wins across the Gold, Silver and Bronze categories for a range of creative campaigns.