Good Day Farm is expanding its retail footprint in Missouri with 19 dispensaries prepared to serve Missouri's recreational consumers and medical patients. 

Grand opening celebrations will be held on Monday, Feb. 6 at Good Day Farm locations in St. Louis' Central West End, Kansas City and Buffalo, featuring complimentary coffee and donuts, food trucks, doorbuster promotions and swag giveaways.

"We are energized to show Missouri how accessible and elevated truly good cannabis can be," said Laurie Gregory, Good Day Farm chief marketing officer. "With 19 convenient retail locations, Good Day Farm is the only Missouri cannabis brand positioned to serve consumers and patients statewide, offering an exciting array of products ranging from award-winning gummies and Go Pens to exotic genetics and flower strains. Whether you're a cannabis novice or an aficionado, you'll find a Good Day Farm product that's perfect for you."

Good Day Farm operates a 106,000 sq. ft. grow operation in Columbia. Opened in 2022, the facility employs more than 250 people and is responsible for creating the company's product portfolio, including edibles, flower, pre-rolls, vapes and concentrates.

The company, which also operates in Arkansas, Mississippi and Louisiana, will offer limited-edition King Cake gummies at select stores this month. The gluten-free, vegan, THC-infused gummies taste of rich cinnamon dough and sweet cream, flavors inspired by King Cake, a Mardi Gras tradition that's just as popular in St. Louis as it is in New Orleans.

In an effort to best serve both recreational and medical patients in Missouri, Good Day Farm retail locations will stay open until 10 p.m. Monday through Saturday and until 8 p.m. on Sunday.

"As we prepare to serve Missouri's hundreds of thousands of new recreational cannabis customers, our medical patients remain an utmost priority,” said Ryan Herget, Good Day Farm head of retail. “Good Day Farm has invested heavily in new in-store ordering technology, increased inventory, and the hiring and training of an additional 200 employees to ensure a seamless shopping experience for all guests."

Good Day Farm and its licensed business partners now employ more than 500 Missourians, with plans to double that number by the end of this year.

"On the cultivation front, we have spent months bolstering our state-of-the art facility in Columbia to ensure we can continue to produce good products for good people at good prices, which is core to our mission as the leading cannabis company in the South," said Diana Coats, Good Day Farm head of Missouri operations.