Coastal Infusions, a venture from a founder of Alternative Therapies Group, is launching a line of ready-to-drink canned THC-infused cocktails.
The Canna Drinks brand of sparkling cocktails offers familiar flavors with a new buzz. The first three flavors — Cannarita (Watermelon Margarita), Cannacolada (Piña Colada), and Cannajito (Mojito) — are beginning to arrive in dispensaries throughout Massachusetts, with a multi-state rollout to follow.
"The primary goal in developing Canna Drinks was to create a delicious alternative to alcohol that can be enjoyed socially,” said Chris Edwards, Coastal Infusions founder and CEO. “While the recent growth of the infused beverage market has been driven by seltzers, I've been surprised that no infused cocktails of note have hit the market. I can humbly say that our team has surpassed my own expectations with our first three classic cocktail flavors.”
The infused cocktails are available in 12-oz. cans, and each contains 5 mg THC. Formulated for quick onset, most people can expect to feel the effects within 15-20 minutes. Canna Drinks has plans to introduce several additional cocktail recipes in the future.
Coastal Infusions has partnered with Novel Beverages for manufacturing and distribution in Massachusetts. Novel has previously worked with Keef Cola, Pine + Star, Shipyard Brewing and Sea Dog.