The product will come in the same four flavors as the 10 mg THC sodas that launched the line this summer. The cannabis beverage will be packaged in 16-oz., resealable, child-resistant, multi-serve cans designed for consumers to pace their consumption and to share with friends.
These cans will deliver THC-infused versions of Jones' Root Beer, Berry Lemonade, Green Apple and Orange & Cream sodas, which have been among the company's top sellers for 25 years. Each flavor tastes exactly like its mainline Jones Soda counterpart, thanks to Jones flavor scientists who have customized Jones' signature craft soda recipes to accommodate the addition of THC emulsions.
This 100 mg product introduction follows the launch of the Mary Jones brand with 10 mg cannabis-infused sodas in June. The line has surpassed market forecasts, with placement in more than 150 dispensaries, including MedMen locations scheduled to begin carrying Mary Jones 10 mg and 100 mg products this month.
"Our strong Mary Jones launch validates the strategic decision we made to enter the cannabis industry in order to leverage our brand equity, diversify our portfolio, and move into a profitable high-growth category to drive the company's future," said Mark Murray, president and CEO of Jones Soda Company. "Building on our initial success, this new higher-potency 100 mg product unlocks a valuable category with a higher value product aimed at a more mature cannabis consumer. With our ambitious product roadmap and new partnerships enabling us to expand to other states, I'm confident that our cannabis division will be instrumental in our growth in 2023 and beyond."