Keith Villa, brewmaster and co-founder of CERIA Brewing Co., has authored a book about the techniques he used to create Colorado’s first THC-infused, non-alcoholic beer.

Published by Brewers Publications, “Brewing with Cannabis: Using THC and CBD in Beer” is designed for those seeking information on the responsible and legal use of cannabis in brewing. Launching Aug. 2, the book will be available online, in dispensaries and homebrew supply stores, and in selected bookstores nationwide. (For more information: 

Dr. Villa began his decades-long brewing career as founder and head brewmaster of Blue Moon Brewing Company, an operating unit of MillerCoors, where he retired after 32 years. 

In 2018, he and his co-founder and wife, Jodi Villa, launched CERIA Grainwave, a non-alcoholic (NA) Belgian White Ale infused with 5 mg THC. Shortly afterward, the company introduced Indiewave IPA containing 10 mg THC and 10 mg CBD. Currently available in about 100 Colorado dispensaries, both infused craft beers will launch in California dispensaries this year. 

The book delves into the history of cannabis in the U.S.; cannabis decriminalization and legalization; life stages and growing conditions for cannabis (where legal under state law); the agriculture and biology of cannabis; unique characteristics of the plant; and the similarities between cannabis and hop plants. 

Also included are easy to follow recipes and techniques for brewing with cannabis and using cannabinoids, and how to successfully grow cannabis plants in the home (where legal).

“As the stigma around cannabis continues to dissipate, it is my aim to bring cannabis to the people in a form that’s socially acceptable,” Villa said. “‘Brewing with Cannabis: Using THC and CBD in Beer’ is a science-based guide for brewers at any scale, providing the information they need to learn about cannabis and to legally and responsibly enjoy a different type of beer.” 

Villa offered his expertise during a keynote presentation of the 2021 Cannabis Products Exchange. To view all sessions on demand, visit

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